Hello! We are UPLIT. Lovely to meet you.

Zoe Pollock


Zoe is an arts and cultural leader with over 10 years experience in strategic organisational development and audience engagement. As a senior manager and sector leader, Zoe has a strong track record in development and fundraising, creative production and stakeholder engagement.

For six-and-a-half years years Zoe lead the History Council of NSW, where she was responsible for connecting diverse audiences with history and heritage through a broad range of programming including the annual History Week, public lectures, seminars and innovative immersive events. More recently, as Head of Development at Sydney Living Museums, Zoe built a network of engaged supporters and lead growth of external revenue through strategic corporate partnerships, philanthropy and membership. Passionate about creating positive change through collaboration and effective relationships, Zoe is looking forward to contributing to the work of the Queensland arts and cultural sector.

Tanya Reason (née Cooling)


Tanya has over 15 years’ experience as an internationally performing artist in opera, chamber music, film and voice-over recording. She holds a double Masters degree in Music and Performance from the Guildhall School of Music and Drama, London and was a Guildhall Artist Fellow. Prior to returning to Brisbane in 2012, Tanya was Personal Assistant to the Artistic Director and Education Project Manager for the Concordia Foundation, where she managed projects, international tours and children’s education programs operating in partnership with the Lord Mayor of the City of London producing creative initiatives in support of international diplomacy. Joining UPLIT in 2013, she became General Manager in 2016 and is a 2017 Future Leader with the Australia Council for the Arts.

Lara Shprem


Lara has a background of event management in the music industry. She interned with Brisbane Writers Festival in 2013 and since then has worked as an event manager and project officer at the State Library of Queensland.

Emily Kinny


As Development Manager at Brisbane Writers Festival Emily is thrilled to be building meaningful partnerships to promote a culture of sharing stories and ideas throughout Queensland. In her home state, Minnesota, she freelanced in a range of creative roles including arts marketing, portrait photography and advertisement photo styling. Her recent role as part of Brisbane Powerhouse’s development team familiarised her with Brisbane’s arts, cultural and corporate sectors.

Edwin Parra


As Development Coordinator Edwin is fascinated with the personalized approach he's able to have with our partners and stakeholders. Edwin has worked in Project Management in companies like the Chamber of Commerce and industry events such as the Australian Performing Arts Market presented by the Australia Council and Brisbane Powerhouse. He's currently a partner with Spread Creative Agency in Brisbane. Edwin holds a Bachelor Degree in Industrial Engineering and a Masters in Creative Industries from Queensland University of Technology.

Kylie Rathborne


Kylie Rathborne has worked in corporate communications, public relations and the media for the past 14 years. Her experience spans various sectors, including education and training, film and television, housing, and public affairs. Kylie has a Bachelor of Arts (Communications) from Charles Sturt University and postgraduate qualifications in Writing, Editing and Publishing from The University of Queensland.

Cassandra Ramsay


Cassandra has worked in marketing with various arts organisations in the past, including the Judith Wright Centre of Contemporary Arts, Brisbane Powerhouse and Crack Theatre Festival (TiNA). Cassandra has a Bachelor of Education (Secondary) and a Bachelor of Applied Theatre, and also has worked as a playwright, performer and producer. She is currently the Creative Producer of THAT Production Company, her theatre company based in Ipswich, having presented works for the Story Arts Festival Ipswich, Ipswich Festival, and Anywhere Theatre Festival.